Matchstick’s Co-Founders are frequent speakers on social media marketing at conferences and universities in Canada and the United States. Please contact us.
Matthew Stradiotto Matthew is a past member of the Word of Mouth Marketing Association’s Research and Metrics Council, and a contributing editor of the association’s Measuring Word of Mouth book series. Matthew has over 17 years of strategic marketing experience and is a pioneer of Influencer Seeding in North America. Prior to Matchstick Matthew was an Account Director at Youth Culture. He holds a Combined Honours degree in Philosophy and Literature from the University of Western Ontario.
Patrick Thoburn Patrick is past Co-Chair of the Word of Mouth Marketing Association’s Member Ethics Advisory Panel. He has more than a decade of consumer marketing industry experience, most of it with leading and emerging platforms in digital and social media. Prior to Matchstick Patrick was Director of Research at Toronto-based Youth Culture. He is a lawyer by training. He was named one of Canada’s most influential marketers on Marketing Magazine’s Power 100 List.
Recent Speaking Engagements
Word of Mouth Marketing Association (WOMMA) WOMM-U
Social Media Week Toronto
Insight Info Conference – Social Media Risks & Rewards Conference
Open Dialogue Social Media Marketing Conference
Canadian Institute – Media and Public Relations Conference
Institute of Communication Agencies (ICA) – CAAP Course
Richard Ivey School of Business, University of Western Ontario
Schulich School of Business, York University
DeGroote School of Business, McMaster University
Rotman School of Management, University of Toronto
– The Social Brand
– Content marketing
– Brand-blogger co-creation
– Social media strategy
– Social media ethics
– Influencer marketing