The Social Brand: Part 3

by Patrick Thoburn on March 8th, 2012

As brands struggle to engage Fans on Facebook, a relatively miniscule platform, Pinterest, has beome the darling of social media industry buzz. Is it the real deal?

Juicy GIFs

by Ashley Walsh on March 21st, 2012

Juicy Couture jumped on the growing popularity of GIFs last fall when they commissioned artists Jamie Beck and Kevin Burg, the talented duo behind the popular tumblr From Me

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Toyota’s Balancing App

by Sumaya Khan on April 5th, 2012

Toyota’s award-winning campaign, A Glass of Water, was launched to make people more aware of their fuel consumption and become ecofriendly drivers.

Matchstick has an opening for a social media Program Coordinator in Toronto. This position requires a social media savvy individual with strong organizational skills and a keen interest in social

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Spotlight: Vanessa Choot

by Matchstick Intern on May 8th, 2012

Vanessa Choot, creator of the online lifestyle magazine Modern Mix Vancouver, often scours Vancouver looking for treasured local hotspots and fashion trends. Matchstick is thrilled to highlight Vanessa (and

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Blogger Spotlight

Spotlight: Vanessa Choot

May 8th, 2012 by Matchstick Intern

Spotlight: Zach Bussey

March 14th, 2012 by Sumaya Khan

With a background in marketing and an undeniable flair for writing, it’s no surprise that Zach’s outlook on the digital world is uniquely engaging and real.

Spotlight: Johanne Durocher

January 31st, 2012 by Sumaya Khan

Introducing Johanne Durocher, an uber trendy and incredibly witty Toronto-based fashion blogger, and our latest feature in the Matchstick Blogger Spotlight Series!